Businesses often employ two systems to make sure business processes run efficiently - a Client Relationship Management (CRM) system and an Enterprise Resource Planning (ERP) system. ASAP Data Solutions offer on-premise as well as Software as a Service (SaaS) CRM and ERP solutions to businesses of all sizes.
A CRM system deals with front-end information - managing valuable customer data and enriching it through interactions with marketing and customer support. This helps businesses understand prospects and clients, manage relationships and sales pipeline, and upsell and cross-sell products.
An ERP system handles critical backend information - generally managing customer information that is required once orders have been placed. This can include purchase history, billing and shipping details, accounting information, financial data, and supply chain management details.
Both client relationship management and enterprise resource planning systems independently offer substantial benefits to businesses. Employing a powerful integration solution allows for connectivity between the two, providing even more advantages to businesses.
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